I saw this on Wednesday, the opening night, early evening (which turned out to be in the middle of a long working day, but that's a story for another rime and place).
It was a competent adaptation of much of the best of the three books by far, though shorn of much of its depth and symbols (especially the Magisterium); and CGI is advanced enough today that the dæmons looked fluid and plausible. And the spiral power/helical motor propulsion units for the airships and carriages seemed like the sort of thing that really ought to be.
These days, it's the people who seem to be more fake, or at least the acting feels less than completely sincere. I wonder if I'm getting a touch of the too much anime "3D is pig disgusting!" effect; or just jaded by Hollywood mannerisms.
Not bad, but a bit shallow.